Marketing tools are the wheels that move your whole operations. They are crucial to prevent too many roadblocks for your team and keep the process moving smoothly. Some tools like Ahrefs and Google Analytics provide a comprehensive set of useful functions that cover practically everything. You need the following three digital marketing tools:
Ahrefs
Ahrefs is a collection of SEO tools suitable for both experts and novices. It makes your website rank higher in search engines while demonstrating the process to you. It will also track your rating along the process. You can use Ahrefs for:
- Evaluate your rivals
- Make your website search engine friendly.
- Identify the search terms that your consumers use.
- View your most popular content
- View your current rankings on search engines
BuzzSumo
BuzzSumo is a content marketing platform that helps you search, discover, and create content. displays popular information on social media. Its digital marketing solutions include:
- Keyword analysis
- Search for influencers
- social media feeds based on topics
- Content evaluation
- crisis intervention
- tools for brand monitoring
Google Analytics
You may monitor the effectiveness and traffic to your website with the help of Google Analytics, a valuable tool for web analysis. You may also utilize this tool to understand the habits of your site visitors. Google Analytics allows you to see:
- Number of people who visited the website
- New viewers count
- the time visitors spend on a page
- bounce rate
- user statistics
You have many tools to choose from! Some other tools that you can consider are Mailchimp, Hootsuite, and HubSpot. Based on the objectives of your brand’s digital marketing strategy, plan your tactics and select the best tools.
https://www.webfx.com/blog/marketing/marketing-tools-for-small-businesses/
https://animoto.com/blog/video-marketing/digital-marketing-tools
https://blog.hubspot.com/marketing/online-marketing-tools
